Yep, Messi has made MLS Season Pass even more popular
Apple's MLS Season Pass Is Just $25 Now, Watch Messi for Less - Sports Illustrated
Stream Messi and Inter Miami CF Games Live with Apple TV
Matchday 31: What to know, how to watch on MLS Season Pass
MLS Season Pass: How to Watch Lionel Messi's Inter Miami Games Online – Billboard
Apple TV+'s Messi series not included in MLS Season Pass - World Soccer Talk
Lionel Messi's Moment: Major League Soccer, Apple, and Adidas Are All Banking On a Legend's Left Foot
Messi marketing effect—MLS and Apple TV see boost from soccer superstar
Six things we've learned so far from MLS Season Pass on Apple TV